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Home ALL Automotive

Hyundai Launches N Performance Academy

by Ed Johnson
December 18, 2021
A A
  • Raceway Driving Experience with Award Winning Hyundai Model Veloster N
  • Professional Hyundai Racing Drivers on Hand for Instruction

FOUNTAIN VALLEY, Calif., Dec. 17, 2021 – Hyundai Motor America has announced the first ever N Performance Academy. Taking place at Michelin Raceway Road Atlanta, on Dec. 18–19, 2021, the Academy offers enthusiasts the opportunity to test the performance pedigree of the popular Hyundai Veloster N on the legendary circuit.

Produced by Hyundai partner team, Bryan Herta Autosport, N Performance Academy was created for car enthusiasts to develop comfort and confidence behind the wheel. Nearly 200 guests have registered for the two-day event.  

The action-packed driving experience will include laps on the dynamic 2.4-mile road course which features 12 turns, including the famous “Esses” and diving downhill corners. In addition to the track laps, participants will challenge the Veloster N and develop their technique and abilities with an auto cross course.

After honing their skills on the track, participants can compare their driving line with professional Hyundai race car drivers Mason Filippi and Harry Gottsacker. Filippi and Gottsacker will be on hand for rides and driving tips.

N Brand: ‘Never just drive’
N’s mission is to push the limits of performance to help drivers discover how fun driving can be. With that in mind, Hyundai has revealed the N Brand’s new brand claim, ‘Never just drive.’ This claim fully captures the N mindset and spirit: “Do more than simply drive. Enjoy every second of it.” Since its debut in 2013, the N brand has built a fervent following with its winning combination of everyday sports cars and its rapid rise in rally and customer racing. Together with its Motorsport division, N brand has logged victories at multiple races, including the FIA World Rally Championship, the TCR International Series, Pirelli World Challenge and Nürburgring 24-hour endurance race.

Every high-performance N model is designed by passionate experts and engineered at the Hyundai Motor Namyang R&D Center. Throughout development they are tested at the Nürburgring in Germany, one of the world’s most demanding racetracks. Through this painstaking process, N technology has been refined and born. N brand derives its name from both Namyang and Nürburgring.

“As a successful challenger in the performance category for almost four years and proactive player of Hyundai brand, N addresses and adapts to the upcoming changes in the performance category,” said Till Wartenberg, vice president of N brand Management & Motorsport Sub-Division at Hyundai Motor Company. “Driving was never meant to be boring and with N, it never will be. This is reflected with our new N brand slogan ‘Never just drive.’ And will also be the guiding principle of the future electrification of Hyundai N.”

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